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Otherwise, they get rose-colored glasses about success in the home market and assume it will equate rapidly. You pointed out anticipating 5070% volumes. That's sobering. I have actually even seen cases where it's just 2530% at launch. It highlights how crucial capital structure is. Yes. Many small growth principles like ours rely on equity, not debt.
The 2026 Shift in Quick-Service HospitalityYou require equity sponsors who believe in the vision and the team. That's costly, but it develops crucial mass, develops awareness, and validates above-store leadership.
At Chop Store, we deliberately built strong bases in Phoenix and Dallas. That provided us the profitability to withstand slow starts in Houston and Atlanta. And we were lucky that Dallasour second marketwas likewise where our team lived. Having the entire group in-market to support stores, hire, and make sure culture was substantial.
Individuals frequently ignore how critical team is to scaling. How have you approached structure and scaling your group? This is something I'm truly proud of. Our team took all the important things we disliked from past jobsfeeling underappreciated, underpaid, growth-stifledand developed the opposite culture here. We stress growth mindset and profession pathing.
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