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Otherwise, they get rose-colored glasses about success in the home market and presume it will equate quickly. You pointed out expecting 5070% volumes. I have actually even seen cases where it's just 2530% at launch.
Comparing Fast Casual Sector Share against Casual DiningYou need equity sponsors who believe in the vision and the group. That's costly, but it creates crucial mass, builds awareness, and justifies above-store management.
Comparing Fast Casual Sector Share against Casual DiningAt Chop Shop, we deliberately developed strong bases in Phoenix and Dallas initially. That provided us the success to withstand sluggish starts in Houston and Atlanta. And we were lucky that Dallasour 2nd marketwas also where our group lived. Having the entire team in-market to support shops, hire, and make sure culture was substantial.
People often underestimate how important group is to scaling. How have you approached structure and scaling your group? This is something I'm truly pleased with. Our team took all the important things we hated from past jobsfeeling underappreciated, underpaid, growth-stifledand built the opposite culture here. We highlight development state of mind and profession pathing.
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